About Us
PT PNL CREATION LAB was founded 21 Juni 2025 base on an interest in the perfume industry. The perfume industry is a vast market with a wide variety of consumer characteristics with very different needs and desires. It can be said that there is no such thing as good or bad perfume, because every blend produced will have some who like it and some who don’t, because this industry is a work of art.


Our brand name to enter the market is PNL. The PNL brand stands for Pain and Love. We chose the words “Pain and Love” because we all have experience both in this life. So We hope our products can accompany you trough moments of struggle and accompany you during happy moments. We want to be your constant companion in your daily life.
PT PNL CREATION LAB is a company in Malang Regency that operates in the cosmetics sector, specifically perfume. Our company collaborates with local essential oil producers to contribute to the microeconomic development in Indonesia, particularly those related to fragrances.

Our Vision
Our Vision, as a newly established fragrance company in the digital era, is to maximize revenue by collaborating with perfumers, essential oil and chemical producers to penetrate both national and international markets. With the hope of building brand and introducing Indonesia’s rich local essential oils to a wider market.
Our Mission
Our Mission to achieve this vision is:
Expanding sales through domestic and international e-commerce
Building branding through digital marketing
Continuously updating knowledge especially in the field of raw materials and choosing the best for consumers

We are committed to creating products that meet consumer expectations, prestigious, and safe for long-term use, because you are our friend. We welcome your suggestions and criticisms for our improvement progress,